Fractional CFO Services for SMBs
Fractional CFOs & Advisors for SMBs
Fresh FP&A serves SMBs between $1M–$50M in revenue with fractional CFO, FP&A, strategic finance, accounting and M&A expertise. We help you make confident, data-driven decisions and build a finance function for growth.
Our Values as Your Fractional CFO Partner
Honesty
Integrity
Transparency
Results-Driven
Clarity
Curiosity
Struggling to Make Sense of Your Finances?
Most SMBs rely on historical reports & gut feel. We help you shift to CFO leadership, forward-looking planning, and actionable financial insights. Our team has led high-performing finance functions globally, transforming financial complexity into clarity for growth.
Fractional CFO Services for SMBs
Get a dedicated fractional CFO who leads your finance function, improves forecast accuracy, manages cash flow and embed directly into your leadership team.
Financial Advisory for Key Decisions
We support pricing decisions, expansion planning, scenario modeling, and major strategic moves. Get clear recommendations backed by data, not guesswork.
Strategic Financial Planning & FP&A
Move beyond just accounting. We create budgets, forecasts, performance dashboards, and long-range plans that align your strategy with your growth.
Business Growth, Expansion & Exit Planning
From entering new markets to preparing for an exit, we design a financial roadmap that reduces risk and accelerates long-term value creation for your business.
Worried About Cash Flow? Get a Clear 90-Day Plan.
Cash-flow risk is one of the biggest challenges for SMBs. We review your current cash position, build a simple forecast, and create a 90-day plan to stabilize and improve cash flow confidence.
Why SMBs Choose Fresh FP&A
Fractional CFOs & Advisors for Growing SMBs
- Fractional CFO leadership built for growing Small & Mid-Sized Businesses (SMBs)
- 80+ combined years experience in finance, FP&A and CFO leadership
- Proven results improving forecast accuracy, cash flow, and profitability
- We lead finance strategy, planning, and reporting so you can focus on growth
- Clarity > Confidence > Growth
What Our Clients Say
-Derin GrahamCEO, Millennium Gear (E-Commerce)
"Fresh FP&A has been with us from the beginning, supporting through rapid revenue growth and business expansion. They are knowledgeable, proactive and tremendous financial partners."
-Brandon LeyCEO, Eat Media (Professional Services)
“Fresh FP&A helped with capital access, improving cash flow and 3X client growth. Also, they helped us exit to a strategic partner. Fresh FP&A lead this entire process and were vital to our growth.”
-Ohad HechtCEO, Emarsys (SaaS)
"Chris, lead our America's finance organization to help us grow to over 120 employees, $30M ARR and 189% YoY Revenue Growth and Cashflow positive in less than 6 years. I highly recommend Chris for his partnership, expertise and business acumen. Also, Chris knows what it takes to build a high performance business and finance organization."
Viktoria JuhaszVP, People Operations at Awin (SaaS)
"I extremely enjoyed working with Fresh FP&A during our Finance transformation project. They are supportive, true finance partners and helped us manage through challenge. They are high energy and passionate for our company success."
Steven VinsonCEO, BPM Associates (Professional Services)
“Our Fresh FP&A fractional CFO is a game-changer that has infused our business with a new level of sophistication. With Fresh FP&A part of our leadership team, we are thriving while navigating double digit year-on-year growth and crafting robust strategies and plans tailored for sustained rapid growth. With Fresh FP&A we not only get a big-company CFO – we are unlocking the collective expertise and experience of the entire Fresh FP&A team. The rest of our leadership team can now focus on serving our clients knowing that Fresh FP&A is handling our finance and strategic growth planning.”
John MullerCEO, Weblink International (SaaS)
"As CEO, it is refreshing, and energizing to work with Fresh FP&A. It has been an honor and a pleasure to work with them. They are absolutely laser focused on consistently over-delivering and producing results that helped grow our business. In addition to producing results, what impresses me about them is their leadership – they truly care our team. When Fresh FP&A sets the direction, people are eager to roll-up their sleeves and get to work!"
Feeling Stuck? Let’s Fix That.
Get a free CFO Strategy Session to understand where your finances stand today and what it will take to grow. We review your financials, identify risks, and outline your next steps for growth.
SMB Finance Insights & Resources
Stay ahead with finance insights built for SMBs. Explore our Resources Page on CFO leadership, budgeting and cash flow management.
